François is one of six industry icons to receive Advertising’s most esteemed honor In its 70-plus years, only 282 advertising legends and 12 global companies have been elected to the Hall of Fame Highly-acclaimed campaigns under Francois’ leadership include the Primetime Emmy® Award-winning “Imported from Detroit” featuring Eminem, “Farmer” with radio’s legendary Paul Harvey, Primetime
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Category Archives: Advertising / Marketing
Holiday Gift Guide for Car Lovers 2023
‘Tis the season of gift giving, and all through the world, loved ones are picking out holiday presents for their family and friends. When it comes to getting a gift for the automotive enthusiast in your life, what comes to mind? While we’d all enjoy taking the hand of our loved one and walking them
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Ram Truck Brand Keeps One-of-a-Kind Tradition as Official Truck of the 97th Macy’s Thanksgiving Day Parade®
As the Official Truck of Macy’s Thanksgiving Day Parade, Ram trucks will tow all parade floats for the ninth consecutive year Ram trucks will be fully wrapped to complement three unique float designs that include Teenage Mutant Ninja Turtles, Willy Wonka and Chocolate Factory and the star of the parade, Santa Claus Macy’s Thanksgiving Day
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Jeep® Brand Launches ‘Famous for Freedom’ Global Marketing Campaign for the New 2024 Jeep Wrangler Featuring Legendary ‘California Love’ Track
“Famous for Freedom” global campaign for the new 2024 Jeep® Wrangler features legendary “California Love” 1995 track Campaign debuts as 50th anniversary of hip-hop music is celebrated and acknowledged for the role it has played in transforming marketing and culture “California Love” track is one in lengthy line of Stellantis brands featuring highly sought-after, but
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Stellantis Spotlight Wraps the Week
June 30, 2023 , Auburn Hills, Mich. – “Stellantis Spotlight” is a weekly recap of some of the major stories at Stellantis. The top stories for the week ending June 30, 2023, include first agency of record for Black-audience marketing efforts announced, engines rev at 2023 Wild Wheels at Work event and, Pruett scores a win at Norwalk. What: “Stellantis Spotlight,” weekly news recap from
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Stellantis Adds TKT & Associates to Its US Creative Roster to Become Automaker’s First Agency of Record Dedicated to Black Audience Marketing Efforts
TKT & Associates to oversee Black audience marketing efforts across the Stellantis North America brand portfolio, including Alfa Romeo, Chrysler, Dodge, FIAT, Jeep® and Ram TKT Collab division to oversee creative efforts within TKT & Associates agency Headquarters of TKT & Associates, which is Black- and woman-owned, is in Louisville, Kentucky Kim Adams House to
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Stellantis Spotlight Wraps the Week
June 23, 2023 , Auburn Hills, Mich. – “Stellantis Spotlight” is a weekly recap of some of the major stories at Stellantis. The top stories for the week ending June 23, 2023, include J.D. Power IQS results, partnership announcements and a new summer campaign kick-off for Grand Wagoneer. What: “Stellantis Spotlight,” weekly news recap from Stellantis Who: Stellantis North America Digital Media Team When: Immediately Where: media.stellantisnorthamerica.com or https://youtu.be/8_ALJnlmvec