Dodge first among mass-market brands for fourth consecutive year – only domestic brand ever to achieve such a streak Dodge remains only domestic brand to finish first in J.D. Power APEAL Study and J.D. Power Initial Quality Study (IQS) in the same year, among mass-market brands Ram takes second place in mass-market segment for fourth
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Tag Archives: Ram Truck Brand
Ram Trucks Moves to ‘Step up to the New Standard’
Ram is changing the way people think about trucks. More people are switching to Ram than ever before and in a new campaign called “Step up to the New Standard” debuting to align with Ram Truck Month, in a series of spots that showcase how Ram is challenging convention in the truck segment. A 30-second
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Truck Tuesday: 2019 Ram Heavy Duty redefines cabin comfort for the long haul
When you measure your days in highway miles, hauling heavy loads across town or across the country, keeping customers happy and satisfied with on-time delivery, you need more than the occasional coffee and lunch break to get through. With that in mind, 2019 Ram Heavy Duty truck designers went to work creating a cabin that
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Truck Thursday: The ‘inside’ story of the 2019 Ram 1500
“The all-new 2019 Ram 1500 delivers a no-compromise approach to the full-size truck segment.” With that promise, Mike Manley, head of Ram brand, took the wraps off the all-new Ram 1500 at the North American International Auto Show in Detroit on
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A three-minute test drive? Who does that?
You can! The new Ram Trucks virtual reality 360 experience can take you off-roading in a Ram Rebel, up and down urban avenues in a Ram Laramie Limited, or rounding up horses on the ranch in a Ram Laramie Longhorn … in just three minutes or less. Ram Truck kicked off the virtual experience earlier
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What does quality really mean?
Is quality about minimizing what’s wrong? Is it about being “perfect”? Is it a feeling? There are many research firms and industry consultants that release automotive quality reports, surveys and studies. But to judge those results as you would, you have to dig into what they are truly measuring. For San Diego-based Strategic Vision’s Total
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