The National Hot Rod Association (NHRA) Drag Racing Series has been lauded for decades for its gender diversity, welcoming women to compete on an equal playing field at all levels of the sport. They’ve won regularly and they’ve earned world championships. But it wasn’t always this way. It has been a rough road to get
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Category Archives: Heritage
B.A.T. Mobiles: Three out-of-this-world Alfa Romeo cars sell for staggering sum
Fourteen million eight hundred forty thousand U.S. dollars. That was the amount of money spent on a trio of Alfa Romeo cars this past Wednesday, October 28, 2020, when the hammer fell at the RM Sotheby’s auction house. These Alfa Romeo cars are unlike the ones you may know. These are not famous cars, such as
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The Evolution of the Pickup Truck
Is your garage home to a pickup truck? Since its creation as a stand-alone brand in 2009, Ram has seen relentless sales growth, reaching an all-time record in 2019. Pickup trucks have earned a larger and larger share of total U.S. vehicle sales So, what’s behind this growing trek to trucks? In a new six-part
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Alfa Romeo: Love that Lasts
Alfa Romeo has designed and crafted some of the most stylish and exclusive cars in automotive history since its founding in Milan, Italy, in 1910. This passion has spanned 110 years and is as strong as ever in today’s vehicles. The Giulia, Stelvio and 4C Spider carry on Alfa Romeo’s rich history of Italian styling,
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New assembly plant rises on auto industry historic terrain
When Antoine Laumet de la Mothe, sieur de Cadillac, aka “Cadillac”, arrived by canoe in 1701 on the shores of what is now Detroit, little did he know that his decision to establish a fort and trading post along a bottleneck of the Great Lakes would become the center of the world’s automobile industry and
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Truck Tuesday: 2020 Jeep® Gladiator XMT concept draws upon military roots
The Jeep® Gladiator XMT concept reunites two companies whose histories can be traced back to World War II. The recently revealed Jeep Gladiator Extreme Military-Grade Truck (XMT) concept was created through a partnership between AM General and FCA. The first collaboration between these companies dates back to the original “light reconnaissance vehicle” developed for the
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Fueled by passion: FCA employees roll out their Wild Wheels
The passion FCA employees bring to work each day powers the stylish, hardworking and powerful vehicles you find in our retailers’ showrooms. Wild Wheels at Work lets FCA workers at the Auburn Hills complex show off, and see, the special “passion projects” usually saved for cruise events or some off-the-clock fun. More than 2,300 employees
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