You can’t see it, taste it or touch it. But, carmakers and car owners know well the significant role that wind plays in the design, performance and ultimate enjoyment of any vehicle. Aerodynamic drag, fuel economy and unwanted noises – those are just some of the engineering challenges that more than meet their match in
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Make it longer and wider, yet lighter and stronger. Ram Truck engineers were tasked with a tall order in creating what the ‘no-compromise’ 2019 Ram 1500 would look like, how it would handle and how well it would fulfill a promise of best-in-class durability. For the Materials engineering team, it was a challenge that meant rethinking
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High-strength steel, hydraulic cab mounts, 5-link suspension, Frequency Response Damping shocks. Yup! This week’s Truck Thursday is going underneath that beautiful ‘skin’ of the 2019 Ram 1500 for a look at how a durability ‘shake-up’ plays a big role in this all-new truck’s ‘no compromise’ durability promise. The Road Test Simulator is a key part of
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Can the NAV screen in your vehicle ever be TOO big? We all know the answer to that … no way! The larger the screen, the better your ability to easily pull-up, program and read information faster and more clearly at first glance. The all-new Ram 1500 has taken the lead in offering the first
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Any way you look at it, the all-new 2019 Ram 1500 reflects a commitment to ‘more.’ That’s not just a philosophy. It’s evident, for example, in the Ram 1500 cab length – a full four inches longer than the previous model. That makes it the largest cab in the segment. Those four inches helped open
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No compromise! Mike Manley, head of the Ram brand, set the bar high at the unveiling of the all-new 2019 Ram 1500 at the North American International Auto Show. No compromise – in strength, durability, technology, efficiency. On the design side, the Ram Exterior Design team, headed by Joe Dehner, took that bold directive and
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                            “The all-new 2019 Ram 1500 delivers a no-compromise approach to the full-size truck segment.” With that promise, Mike Manley, head of Ram brand, took the wraps off the all-new Ram 1500 at the North American International Auto Show in Detroit on
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