Year after year, month after month, day after day, the Ram Truck brand remains laser focused on building customer loyalty with benchmark performance, capability, technology and luxury. In partnership with SiriusXM, the Ram brand is celebrating that unswerving commitment by teaming up with Grammy-nominated country music singer-songwriter Eric Church in a new 60-second spot titled
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Tag Archives: Advertising
Chrysler Pacifica Ad Previews Disney and Pixar’s Toy Story 4
Are you feeling it yet? Springtime is definitely starting to turn those winter blahs into fun times to come. The Chrysler brand is looking to help get the party started with a new television commercial that spotlights the Chrysler Pacifica and Pacifica Hybrid minivans and includes the characters from “Toy Story 4.” Chrysler created the
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Ram Truck Agriculture Season time to ‘grow’ support for America’s Farmers
Five years ago, sports fans sat glued to their TVs as the Baltimore Ravens defeated the San Francisco 49ers to win Super Bowl XLVII. Another memorable moment was on tap for fans that night with the airing of the Ram Truck brand’s “God Made a Farmer” ad. Inspired by a tribute to the farmer voiced
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Family time fun with minivans and superheroes
Summertime is prime family fun time. This includes new adventures with the “extraordinarily talented” Parr family in Disney/Pixar’s “Incredibles 2,” which opens in theaters June 15. The Chrysler brand knows quite a bit about family fun – it was a guiding force during the development of the award-winning Chrysler Pacifica minivan. So it’s a natural
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Portrait of a Super Spot
There’s a reason Jeep brand’s “Portraits” was named ADweek’s number one Super Bowl spot. “Giving viewers something thoughtful, and beautiful — with inspiring craft — can make a lasting impression at the circus of advertising’s biggest night,” wrote ADweek’s Tim Nudd. The quiet, evocative spot featuring more than 60 curated images is a nod to
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FCA taps its inner Star Wars; what’s yours?
There’s a little bit of the Star Wars epic in each of us. From “Great, kid. Don’t get cocky” to “Do. Or not do. There is no try.” How do you connect with Star Wars? With FCA US, five of our core brands – Chrysler, Dodge, Jeep®, Ram, FIAT – will each express its inner
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Jeep Cherokee takes a ride on the wild side
Sometimes, getting away from it all doesn’t mean you actually have to pack up and kiss your everyday life goodbye. The Jeep® brand discovered you just need the right ingredients and a daring imagination to roll out a roadmap to adventure that rivals a Twilight Zone episode for excitement Last summer the brand turned a
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