2015 Jeep Renegade: Little Colorado River Gorge, near Cameron, Ariz. The Jeep® brand debuts "Beautiful Lands" during Super Bowl XLIX to launch the all-new 2015 Jeep Renegade (Little Colorado River Gorge, near Cameron, Arizona)

Advertising / Marketing | February 02 2015

Which 2015 Big Game ad was your favorite?

If you’re a fan of Fiat Chrysler and our brands, you may have seen a couple of our Super Bowl XLIX broadcast ads before, during Dodge’s 100-year anniversary celebration last year or if you watched the LA Auto Show reveal of the 2016 Fiat 500X.

But for most of the viewing audience, it was their first time as both ads made their broadcast TV debut.

And then there was the debut of Jeep® brand’s Beautiful Lands ad.

Each ad echoes the personality of the brand: from the expected risqué and fun personality of Fiat, to the in-your-face and pumped-up attitude of Dodge, to the adventuresome, freedom-loving tone you expect of Jeep.

Already, the ads are drawing acclaim. The FIAT 500X Blue Pill ad “earned the top grade in the Michigan State University Department of Advertising and Public Relations’ list of best commercials” aired during last night’s game.

But not all the awards are in. You can make an impact by casting your vote in the 2015 YouTube AdBlitz voting by using the links for each ad below.

2015 Jeep Renegade Beautiful Lands


The Fiat 500X Blue Pill


Dodge Wisdom