In 2016, FIAT dropped the top, hit the road for the headquarters and led the city car segment in dependability. 124 Spider returns This year marked the return of the iconic 124 Spider to the United States after a nearly 30-year absence. The all-new version of the Italian roadster features design elements from the enormously
Read More
Category Archives: Advertising / Marketing
A three-minute test drive? Who does that?
You can! The new Ram Trucks virtual reality 360 experience can take you off-roading in a Ram Rebel, up and down urban avenues in a Ram Laramie Limited, or rounding up horses on the ranch in a Ram Laramie Longhorn … in just three minutes or less. Ram Truck kicked off the virtual experience earlier
Read More
Alfa Romeo Giulia brings ‘peerless performance’ to North America
Alfa Romeo’s newest offering in the North American market comes with record-breaking speed, next-level technologies and seductive Italian style and design. In just a few weeks, the 2017 Alfa Romeo Giulia Quadrifoglio will begin arriving in dealerships with features such as a Ferrari-derived, all-aluminum 2.9-liter 505-horsepower engine, an exclusive active aero front splitter and an
Read More
Small business demands? See how Ram Commercial delivers
From fixing leaky pipes to grooming Fido, delivering fresh flowers or piping hot pizza, life for small-business owners is increasingly more demanding, more diverse and more dependent on having the right tools than ever before. Ram Commercial, a division of the Ram Truck brand, knows that. With small-business owners running critical day-to-day business decisions, they
Read More
Minivan Monday: All-new Chrysler Pacifica ‘true joy to drive;’ named best minivan by Cars.com
The 2017 Chrysler Pacifica is being described as “out-and-out” better than the competition by Cars.com in the website’s annual “Ultimate Minivan Challenge.” The Chrysler Pacifica, which was entirely redesigned from the ground up, went head-to-head with some of the top minivans in the market in the challenge. When the testing was complete, the all-new minivan
Read More
Minivan Monday: Last Day to Get Your ‘Permission Slips’ Signed for a Chrysler Pacifica ‘Field Trip’
Chrysler’s pint-sized product specialists, the PacifiKids, have introduced the all-new 2017 Chrysler Pacifica to a number of celebrities, including Jodie Sweetin, Brooklyn Decker, Jack Osbourne and Jennie Garth in a series of YouTube videos. The trio of automotive specialists, Harper, Izzy and Miles, were joined by some new colleagues in a recent takeover of a
Read More
FIAT ‘Free Like A Bird’ commercial soars to new heights with eagles
The soaring camera shots in the new FIAT commercial for the 2017 124 Spider weren’t recorded with the latest drone, but by an actual eagle. As the commercial opens, the viewer is treated to a scene featuring the new roadster driving on a winding road along the Italian shoreline with the head and wings of
Read More