December 29, 1940, 75 years ago tomorrow, President Franklin Delano Roosevelt used his weekly fireside chat to announce America’s historic commitment to build wartime equipment and supplies for Great Britain and our other European allies. It became known as the Arsenal of Democracy speech and it served to set in motion great changes for the
Read More

Last week our Sterling Heights, Michigan, Stamping and Brampton, Ontario, Assembly plants earned Bronze status in FCA’s World Class Manufacturing system, which means that 13 of our 36 manufacturing facilities in North America have earned at least the Bronze WCM distinction. Two of those locations have been awarded the WCM Silver designation. WCM was launched
Read More

When you buy one of our cars, trucks, minivans, SUVs or crossovers, you’re also buying a relationship … between you and your vehicle (and your dealer).  It’s a long-term relationship where, if you take care of “her” with routine maintenance, she’ll take care of you. With FCA US November sales up 3% compared to November
Read More

Is quality about minimizing what’s wrong? Is it about being “perfect”? Is it a feeling? There are many research firms and industry consultants that release automotive quality reports, surveys and studies. But to judge those results as you would, you have to dig into what they are truly measuring. For San Diego-based Strategic Vision’s Total
Read More

It’s well known that the Jeep brand has emerged as the global brand of Fiat Chrysler Automobiles. And, why not? The adventuresome spirit that embodies the Jeep brand transcends cultures around the world. The Jeep brand set a major milestone with more than 1 million in global sales last year. As Jeep Brand CEO Mike
Read More

One of the first things we tell visitors to the Chrysler World Headquarters and Technology Center in Auburn Hills, Mich., is they’re in the second largest office complex in the U.S., next to the Pentagon. That gets their attention. Then we explain they’re also within a unique environment where a new vehicle can be conceived, designed,
Read More

Minivan lovers, fear not. While our Windsor Assembly Plant is down for 14 weeks to implement improvements and reconfigure the assembly process to start production of the next generation minivan, people might wonder if there’ll be enough minivans to buy? The clear answer is yes. “Through the planning we did and the extra work put
Read More