Ram is changing the way people think about trucks. More people are switching to Ram than ever before and in a new campaign called “Step up to the New Standard” debuting to align with Ram Truck Month, in a series of spots that showcase how Ram is challenging convention in the truck segment. A 30-second
Read More
New Detroit plant construction unearths history
Construction of our new assembly plant in Detroit has been a journey of discovery. For the past several months, construction crews have found parts of old house basements, street pavement, and massive old stamping plant foundations and steel beams. Since last spring, crews have removed more than 830,000 cubic feet of dirt and built a
Read More
2021 Chrysler Pacifica AWD Debuts as a Winter Warrior
Winter weary drivers, say ‘hello’ to your new best friend. The 2021 Chrysler Pacifica AWD, unveiled this week at the Chicago Auto Show, is not only snow-lovin’, but snow-ready with the most advanced all-wheel-drive (AWD) system in its class. The Chrysler Pacifica engineering team logged more than 1 million customer-driven-equivalent miles of testing prior to
Read More
2020 Ram 1500 Captures “Luxury Car of the Year” Award
The 2020 Ram 1500 has now gone where no truck has gone before! The half-ton Ram 1500 pickup has become the first truck ever named Luxury Car of the Year by Cars.com. Yes, CAR of the year. Competing for the honor in a field that included all vehicle makes and models, the Ram 1500 really
Read More
FCA, Amazon Team Up to Simplify EV Ownership
From pizza to pet supplies, just about anything is available online these days. A simple ‘click’ and your order is on its way. As more and more vehicle buyers choose to ‘go green,’ FCA and Amazon have teamed up to offer that same quick, convenient support to consumers switching to electric vehicle (EV) ownership. Chrysler
Read More
Ram Trucks Rings Out an Award-Winning Year
‘Tis the season of good cheer and the Ram Truck family has plenty to celebrate as it looks at putting the cap on an awesome award-winning year across the Ram Truck lineup. Throughout 2019 the Ram Truck family has focused its benchmark-setting ways on delivering features and capability that Ram Truck customers have come to
Read More
FCA Minivans Rack Up Another Leadership Milestone
Inventor, innovator, leader of the pack! How many minivan makers can make these claims? Just one! And now the Chrysler Pacifica, Pacifica Hybrid, Dodge Grand Caravan and Chrysler Voyager minivan family is celebrating another one-of-a-kind milestone, surpassing the 15 million mark in minivans sold. That’s more than twice as many minivans sold as any other
Read More