Roy Viana first fell in love with the Alfa Romeo brand in the early 1980s when his brother Joe got his first Alfa. With readily available and interchangeable parts, Alfas were the perfect “tinker cars” and began a decades-long connection with the brand. “Of course I followed him,” said Roy Viana, who, like his brother,
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Category Archives: Alfa Romeo
Alfa Romeo’s Quadrifoglio: A symbol of ‘performance and luck’
Astute viewers who watched the reveal of the new Alfa Romeo Giulia Quadrifoglio at the LA Auto Show may have noticed the brand’s iconic cloverleaf on the side of the car. The green four-leaf clover, set inside a triangle, has a deep history of triumph and tragedy for Alfa Romeo. It dates back to the
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Personalize your own 124 Spider and Giulia with new online configurators
Alfa Romeo and Fiat have introduced cars that evoke thoughts of long rides in the summer with the top down, or motoring on the highway while listening to the purr of a high performance engine. Not only do these vehicles represent some of the best in Italian engineering, these cars also offer unique designs. For
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FCA brings style, quirky and cutting edge to the LA Auto Show
FCA US filled the Los Angeles Convention Center the past two weeks with a number of vehicles that ranged from cutting edge to a “galaxy far, far away.” The annual LA Auto Show, which ends Sunday, provides consumers with a sneak peek of new models that will be heading to dealerships in coming months along
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Alfa Romeo brings Giulia’s ‘Peerless Performance’ to North America
Alfa Romeo is bringing Italian engineering, design and performance to the United States with the new Giulia Quadrifoglio. The new Italian-built performance sedan was unveiled for the first time in North America at the Los Angeles Auto Show, but Alfa Romeo has already provided a glimpse into the capabilities of its high-performance engine on one
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LA Auto Show: California Dreaming and Streaming
Even though the skies may be gray, and the leaves may be brown for many of us, Fiat Chrysler Automobiles is California dreaming. Next week the eyes of the automotive world will look to one of the biggest events of the year: the Los Angeles Auto Show. Two of FCA’s brands will have press conferences
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2015 Alfa Romeo 4C Spider casts web of excitement
To say it’s a real head-turner is putting it lightly. The 2015 Alfa Romeo 4C Spider has jaws dropping and people flocking and it hasn’t even seen the inside of a dealership showroom. The 4C Spider, however, has seen the coast of California where it resembles an Italian beauty bathing in the sunlight. While on a
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