It may be cool along the shores of Lake Michigan, but FCA is breaking through the winter doldrums at the Chicago Auto Show with the return of a favorite color, new features on the Ram 1500 and the celebration of an iconic vehicle. When the auto show opens to the public Saturday, visitors to the
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Category Archives: Fiat
Fiat 500 goes retro with the 1957 edition
One of FIAT’s most iconic cars is going back in time with a retro look with the Fiat 500 1957 Edition. FIAT is honoring the original 1957 Nuova Cinquecento with a special-edition package that gives the Fiat 500 Lounge model a vintage appearance. The last time this package was available was in the 2016 model
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Two FIAT models receive new appearance packages
FIAT has expanded customization options for the two biggest models in the brand’s lineup. The Chrome Appearance Group on the 500L and the Satin Appearance Group on the 500X are now available in FIAT studios. “The Fiat 500X offers all-wheel-drive confidence, five-passenger seating and best-in-class standard torque,” said Steve Beahm, Head of Passenger Car Brands
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Fiat FreakOut welcomes a familiar name to this year’s annual gathering
This year’s Fiat FreakOut in Florida will welcome a name familiar to FIAT owners and performance car aficionados. Anneliese Abarth, the wife and partner of Carlo Abarth, will be attending Fiat Club America’s 35th Fiat FreakOut Aug. 15-19 at Walt Disney World in Orlando. This is the first time Anneliese Abarth, or any member of
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FCA brands offer a soundtrack for summer featuring the Apple Experience
FCA is a bringing some of the latest music from today’s biggest stars to playlists specially curated for each of the company’s brands. The playlists are part of the company’s biggest advertising campaign ever, featuring 10 music artists across multiple labels and across five FCA brands – Chrysler, Dodge, FIAT, Jeep® and Ram. Multiplatinum, Grammy®-nominated
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Fiat FreakOut heading to Florida for the first time
Organizers of this summer’s Fiat FreakOut are holding the annual gathering of FIAT owners and aficionados at a location further south than ever before, and at a resort known as the “Most Magical Place on Earth.” Fiat Club America’s 35th Fiat FreakOut will be held Aug. 15-19 at Walt Disney World in Orlando. Organizers have
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A Big Splash of Color: GALA Members, FIAT Brand Lead Motor City Pride Parade
Rainbows, cars and a whole lot of pride were on display in downtown Detroit’s Hart Plaza this past weekend as FCA US employees and the FIAT brand led the celebration of Motor City Pride, one of many festivals all over the U.S. honoring Gay Pride Month, which takes place throughout the month of June. Serving
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