The Jeep® brand has created a new designation for vehicles that represent the ultimate in high-speed off-road capability and performance.  The new Desert Rated badge is an extension of the brand’s Trail Rated® designation, which first debuted nearly 20 years ago, and represents the ultimate in high-speed, off-road capability and performance in challenging environments.  The
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When Victor Gaylor walks into an assembly plant, he is judge and jury. He looks and listens and, if he finds evidence linking a vehicle component to a customer concern, he holds court. “We put it on trial to see if it’s guilty,” says the veteran FCA quality auditor. This no-nonsense, product improvement approach recently
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The most capable off-road midsize pickup on the market is also now one of the most accessible. At the 2020 Chicago Auto Show, the FCA Driveability Program showed off a new Jeep Gladiator outfitted with a number of features to allow those with disabilities to experience legendary Jeep 4×4 capability. Gladiator now joins other FCA
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Jeep® vehicles through the years have conquered rocky terrain, unpredictable conditions and challenging trails. With the introduction of the 2020 Jeep® Gladiator Mojave, enthusiasts now have a Jeep vehicle that is designed to take on grueling desert and sand environments. “The Gladiator is already the most capable Jeep midsize pickup truck ever,” said Jim Morrison,
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With change, often comes challenge. Just ask a first responder. Police, firefighters, emergency medical technicians, etc., are tasked with making split-second decisions, under the most stressful conditions, in order to save lives and protect property. And when vehicles are involved, the best decisions are informed decisions. To this end, FCA recently hosted 45 first responders
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FCA’s approach to electrification is resonating in the market, as the eTorque system propelled us to mild-hybrid sales leadership in 2019, according to Wards Intelligence. In a development that may surprise some, FCA “leads the U.S. market … and by a wide margin,” writes Wards Intelligence analyst Bob Gritzinger. The auto-industry data tracker reports FCA
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It’s no secret that automotive technology is progressing more rapidly now, than at any time in history. But that ongoing change is also more meaningful than ever, as vehicle safety improves continuously – a tribute to the research and testing that occurs at facilities such as FCA’s Chelsea Proving Grounds,* site of a recent training
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