FIAT BETA Club rewards select U.S. customers with early 500e deliveries  Fiat BETA 500e limited series models come with special badging and bespoke mirror caps with exclusive design characteristics featuring the new FIAT energy mark  Program enhances customer-centric pillar of FIAT brand  FIAT BETA Club members get early vehicle delivery, gain VIP access to FIAT
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The roots of the FIAT brand stretch back to July 11, 1899, when a group of entrepreneurs founded Fabbrica Italiana Automobili Torino in Italy. Since it was established 120 years ago, FIAT has created iconic vehicles that have captivated the motoring public, including the modern 124 Spider roadster and 500X crossover. The first model produced
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The iconic Fiat 500, which brought an affordable car with high-quality design to the masses in post-war Europe, is now a work of art on display in one of the world’s top museums. The most popular 500 model ever, the Fiat 500 F series, was acquired by The Museum of Modern Art (MoMA) in New
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One of FIAT’s most iconic cars is going back in time with a retro look with the Fiat 500 1957 Edition. FIAT is honoring the original 1957 Nuova Cinquecento with a special-edition package that gives the Fiat 500 Lounge model a vintage appearance. The last time this package was available was in the 2016 model
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The bright lights of New York are shining on FCA US brands at the New York International Auto Show the next couple of weeks. So if you happen to be in the Big Apple for a spring break visit, or just love being in The City, we urge you to add a stop to the
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The buildup to this year’s Fiat FreakOut in Milwaukee has had a bit of a retro-feel with online posts by the host club, Cream City 500. In the weeks and months leading up the July 19-23 event, organizers created a series of promotional posts on social media with photos of classic Fiats and comics featuring
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Who would have ever thought that one car could become such a legendary symbol of Italian style—a style that never goes out of fashion? That car, the iconic Fiat 500, celebrates its 60th anniversary on July 4, 2017. First introduced and built in Turin, Italy, in 1957, the Fiat 500 has maintained an unmistakable design
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