The recent arrival of the large Aphrodite Leader vehicle carrier at the Port of Baltimore ended nearly three decades of waiting, and dreaming, for fans of FIAT and sports cars. Inside of the belly of the mighty ocean-going ship were brand new Fiat 124 Spiders, carefully secured to the floor of the ship and wrapped
Read More

Are you a fan of the FIAT brand? Do you love to talk FIAT? When you see another FIAT on the road, do you check it out and admire how the car looks and sounds? If you answered yes to any of these questions, then the upcoming Fiat FreakOut is for you. For the past
Read More

Shhhhh. Come here. Quick, but don’t let anyone see you. . . . . I’m going to let you in on a secret. Starting earlier this week, even right now through Friday, there’s a group of people who are getting the first U.S. drives in the 2017 Fiat 124 Spider roadster. They’re in and around
Read More

Rain. It’s the one word every car show organizer hates to think about or hear. Before the sun rose Saturday, May 21, in central Virginia rain clouds moved in for a day-long stay. Moparpalooza 2016 would be a wet affair at the new Dominion Raceway in Thornburg. Contrary to what you might think, cars showed
Read More

Not everything the mail carrier puts in your mailbox is junk. So before you throw the mail out, take another look through the stack. Is there an envelope that looks like this? It’s a safety recall for your Chrysler, Dodge, Jeep®, Ram Truck or FIAT vehicle. Please don’t ignore it or set it aside. Call
Read More

The soaring camera shots in the new FIAT commercial for the 2017 124 Spider weren’t recorded with the latest drone, but by an actual eagle. As the commercial opens, the viewer is treated to a scene featuring the new roadster driving on a winding road along the Italian shoreline with the head and wings of
Read More

FIAT’S social media streams are known for posts with colorful photos, engaging animation and hot cars in cool locations. The brand’s digital presence is growing with the recent launch of FIAT USA’s Vine channel with short videos featuring FIAT vehicles and funky, FIAT-themed emoji for personalized, automotive-themed messages. FIAT has posted seven short videos on Vine
Read More