If you’re looking to go off road, Ram Truck brand definitely has you covered. As Head of Ram Truck Brand in North America Bob Hegbloom said Thursday morning in Chicago: Ram is “America’s off-road truck leader.” A year after introducing the Ram 1500 Rebel, the brand’s fastest-selling model, it unveiled the latest version of the
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Capability! It’s what truck buyers look for first and foremost to make sure the job gets done, or to just have some fun! So it’s little wonder that truck makers traditionally roll out those capability numbers and features early and often to would-be truck buyers. For the Ram Truck Power Wagon that ‘tradition’ comes wrapped
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The all-new Chrysler Pacifica will get its “hometown” reveal this week at the Canadian International AutoShow. For more than three decades, the employees at the Windsor Assembly Plant have built our minivans. Since Chrysler invented the new segment in 1983, the Canadian plant has been the main facility producing the iconic vehicle. More than 14
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With the North American International Auto Show barely behind us, we’re looking forward to this week’s start of the 2016 Chicago Auto Show (CAS) and the 2016 Canadian International AutoShow (CIAS). In Chicago, Ram Truck brand will take center stage while the Chrysler brand will continue to make heads turn with its 300S and 200S
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Chrysler will inject a bit of style into the 2016 Chicago Auto Show with the first public showing of Chrysler 200S and 300S Alloy Editions. Designers took blacked-out Chrysler 200S and 300S models and added dark bronze and titanium features to create bolder and more distinct trims inspired by fashion, technology, architecture and, of course,
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There’s a reason Jeep brand’s “Portraits” was named ADweek’s number one Super Bowl spot. “Giving viewers something thoughtful, and beautiful — with inspiring craft — can make a lasting impression at the circus of advertising’s biggest night,” wrote ADweek’s Tim Nudd. The quiet, evocative spot featuring more than 60 curated images is a nod to
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The Super Bowl is the biggest football game of the year, played before the year’s biggest television audience who tune in to catch the big plays and bigger commercials. When it comes to being part of the big game telecast, the brands of FCA US haven’t sat on the sidelines since 2011. Through the years,
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