December 29, 1940, 75 years ago tomorrow, President Franklin Delano Roosevelt used his weekly fireside chat to announce America’s historic commitment to build wartime equipment and supplies for Great Britain and our other European allies. It became known as the Arsenal of Democracy speech and it served to set in motion great changes for the
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Two FCA US plants earn World Class Manufacturing distinction
Last week our Sterling Heights, Michigan, Stamping and Brampton, Ontario, Assembly plants earned Bronze status in FCA’s World Class Manufacturing system, which means that 13 of our 36 manufacturing facilities in North America have earned at least the Bronze WCM distinction. Two of those locations have been awarded the WCM Silver designation. WCM was launched
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Alfa Romeo’s Quadrifoglio: A symbol of ‘performance and luck’
Astute viewers who watched the reveal of the new Alfa Romeo Giulia Quadrifoglio at the LA Auto Show may have noticed the brand’s iconic cloverleaf on the side of the car. The green four-leaf clover, set inside a triangle, has a deep history of triumph and tragedy for Alfa Romeo. It dates back to the
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‘He can’t believe that he lived’
There are many reasons to purchase one vehicle or another. Style, driver and passenger comfort, mpg, torque and horsepower and tech features are of varying importance, depending on the individual. Of course, price is nearly always a consideration. Safety is too, but it’s one you really hope you don’t need. It’s like car insurance. You
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Personalize your own 124 Spider and Giulia with new online configurators
Alfa Romeo and Fiat have introduced cars that evoke thoughts of long rides in the summer with the top down, or motoring on the highway while listening to the purr of a high performance engine. Not only do these vehicles represent some of the best in Italian engineering, these cars also offer unique designs. For
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Fiat continues to grow brand, build on heritage
When a pair of new Fiat 124 Spider convertible roadsters drove onto the stage at the LA Auto Show in November, it signified the continued growth of the brand and the return of a historic nameplate on vehicles updated with modern features. It is also another example of the continued expansion of the Fiat brand
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Clean burn
At the outset, change is not easy. “But, when we looked back, we wonder why didn’t we do this years ago.” Head of FCA Transport Marty DiFiore said those words during Friday’s announcement that FCA US has converted its Detroit-based 179 truck fleet from diesel to run on compressed natural gas. That change was two
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