Time has come to once and for all put to bed the urban legend that “Fiat SpA’s Sergio Marchionne gained control of Chrysler without spending a single dollar.” Let’s set the record straight and not purposely forget such essential facts as: a) in June 2009, Chrysler’s value was zero, to say the least; b) at
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Fresh off of its Ram 1500 Rebel and Ram 1500 EcoDiesel HFE reveals in Detroit, our Ram Brand is not resting in Chicago. And you will be able to watch the Ram Brand news live, just like the media assembled at McCormick Place. If you can’t make it — details and link are below — you can
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If you’re a fan of Fiat Chrysler and our brands, you may have seen a couple of our Super Bowl XLIX broadcast ads before, during Dodge’s 100-year anniversary celebration last year or if you watched the LA Auto Show reveal of the 2016 Fiat 500X. But for most of the viewing audience, it was their
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How many people can you stuff in a Fiat 500? The cover story of the Feb. 9 issue of Time would conclude there’s no limit since it’s all about our “sharing” society and how sharing has become big business with such examples as Uber and Airbnb using our cars and homes respectively. The Fiat 500 is
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If you haven’t logged on to FCA Content on Demand lately, you’ve missed a lot. Reviews of virtually our entire product line, videos of the unveilings of the Alfa Romeo 4C Spider and Ram 1500 Rebel at the North American International Auto Show, running footage of the Dodge Challenger and Charger SRT Hellcats, along with
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Eight gold medals in a row – that’s a win streak that grabs attention. But snowmobile racer Tucker Hibbert is used to being in the spotlight. That’s where he was again on Sunday, collecting the gold medal for the Snocross competition at the Winter X Games in Aspen, Colo. As we noted above, it’s the
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